Wizard101: Welcome to Celestia!

Updated! Links to information about the new spells at the end of the post. Whoa! Celestia’s finally on the Test server! I’ve been playing on it a few hours, just long enough to learn the mystical incantation which allows wizards to survive underwater and to start investigating the Crab Realm. The crabs, you see, have been attacking the underwater city constructed by the Marleybone explorers, who traveled across the Spiral by balloon. ...

October 9, 2010 · 3 min · 502 words · Tipa

Wizard101: A Chat with KI VP of Marketing, Fred Howard

Sure, Wizard101 is free… for certain values of free. I guess I’m just going to have to fall back on definitions, here. I was thrilled to have the opportunity to talk to KingsIsle’s VP of Marketing, Fred Howard, today! Thrilled and a little surprised. What about yesterday’s Wizard101 post, I wondered, could have caught his attention? The gentle fun being poked at the humorously irrelevant Facebook sidebar ads? ...

September 23, 2010 · 5 min · 979 words · Tipa

Is Wizard101's marketing getting out of hand?

Seriously, KingsIsle? You’re blatantly shilling teen actor/singer/Disney creation Selena Gomez’s new CD in the game? It’s the one that’s driving all the amphibians and crustaceans in the Spiral MAD! Talking fish can’t get enough of her intoxicating beauty! The indescribable sweetness of her music! She MUST become queen of Crab Alley! Except that her parents would freak that she, like, disappeared. The same way all the parents of every other wizard in the game (all presumably separated from their families back on Earth) don’t. ...

September 13, 2010 · 3 min · 616 words · Tipa